Mendini’s stunning designs on board it could have a chance of becoming the most desirable smartwatch on the market. The reason why we're so excited about Mendini's involvement is because he is an important figure in modern Italian design, with his interest in mixing different cultures and forms of expression proving to be particularly influential, and he even holds an honorary title from the Architectural League of New York.
Samsung has successfully reinvented this device in a way that fits within in our technology-driven world,” said Alessandro Mendini. “It was a fun and highly collaborative experience working with the global leading mobile company to craft something that merges the style of a traditional watch with the digital world for a completely unique design experience – it will truly become the future of mobility.”
