Monday, October 13, 2014

Destiny averages 3.2 million players every day

It’s only been a month since Bungie and Activision released Destiny, which makes it all the more impressive that the role-playing shooter is averaging 3.2 million players per day. The jaw-dropping figures come straight out of the horse’s mouth, in a post on Bungie’s official website.

Community Manager David "DeeJ" Dague revealed that Destiny gamers are playing for three hours at a time on average, even on weekdays. The average Destiny player also logs into the game 1.8 times a day, and has played Destiny 20.9 times in total. "Your reactions and your opinions have helped us to make Destiny better over this past month," Dague said.

Pioneering something new is never easy. When we see the raw numbers, it’s easy for us to say that the destination was worth the journey. To put things into perspective, Bungie says over the past three weeks it has had more players online in Destiny that it did during the same span for Halo 3 and Halo: Reach combined – although Destiny is an all-online game so it is bound to.

On launch day Destiny clocked up $500m worth of units, leading Activision CEO Eric Hirshberg to dub it “the biggest new franchise launch in our industry’s history.” Its successes are only dwarfed by none other than Grand Theft Auto V, which managed to earn $800 million within the first 24 hours of its release.

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