In the third quarter of 2014, Microsoft sold another 9.3 million Lumia smartphones in the mobile division which took over from Nokia. In the second quarter there were still 8.4 million. Revenue from handsets fell by 54 percent, partly due to dropping sales of feature phones such as the Asha series for emerging markets.
Microsoft manages not only to improve its position in the market for mobile operating systems and smartphones. Had the company in early 2010 a market share of around 7 percent, after the launch of Windows Phone 7 in the fourth quarter of 2010 and that of Windows Phone 8 in the fourth quarter of 2012 the share in operating systems has never been more far above the three percent come out.
The technology group now draws much hope on the combination of new Lumia smartphones with the new Windows 10 OS for mobile devices. Microsoft has early October its first Windows 10-devices-event presented in New York on Windows 10 new devices: the Lumia 950 and XL 950, two smartphones equipped with displays of inches and 5.7 inches respectively 5.2 it.
Furthermore, the devices feature include PureView cameras with 20 megapixel sensors, triple natural LED flash and 4K video capability. The handsets go on sale in November. A month later, the Lumia 550, a lower-cost 4G smartphone with Windows 10, on the market.
Microsoft introduces the Lumia 950, Lumia 950 and Lumia 550 XL from early December 2015 in the Netherlands. The Lumia 950 is available in black and white at a price of 599 euros while the Lumia 950 XL has a price tag of 699 Euros. The Lumia 550 costs 129 euros.
