Wednesday, October 01, 2014

Pebble drops prices by $50 and adds continuous fitness tracking

If you've been thinking about getting a smartwatch but haven't been persuaded to plunk down a lot of cash, Pebble's trying to make the decision a little easier for you. The watch maker is lowering the price of its full lineup by $50, which means you can now get the sporty original model (above, right) for $100 and the fancier Steel (above, left) for $200. Usually significant price drops like these are a reaction to slowing sales, but CEO Eric Migicovsky says that on the contrary, sales are still as strong as ever and the ecosystem is growing.

As a final note, Pebble is also expanding its retail presence internationally in the UK, Scandinavia and Benelux in October. Up until now, buyers in those regions have been able to order watches through the company's official site, but this will be the first time they can grab one through other means.

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