The stainless steel body is slightly wider than the Apple Watch – so it might be a bit chunky for some – and comes in steel or black steel. There's a choice of leather and steel bands.
Some basic apps come pre-loaded, like weather, stopwatch and alarm clock. Swipe up and you'll see third-party apps like the Nest thermostat and the ability to unlock your car. But Olio wants to avoid flooding the device with apps.
"There's no app store," Olio CEO and founder Steve Jacobs told Forbes. Apps make a lot of sense for phones, but apps don't make sense for connected devices as a category, let alone the small real estate of something you wear on your wrist.
The watch will start at $595 (£400) and the initial run is limited to 500 units.
